Print Name

Clara Bow in 'It' - 1927

Print Description

Clara Bow in 'It' - 1927

It (stylized in quotation marks) is a 1927 American silent film directed by Clarence G. Badger and Josef von Sternberg, and starring Clara Bow. It is based on the serialised novella of the same name by Elinor Glyn, who adapted the story and appears in the film as herself.

The film was a box office hit and served as Bow's star vehicle, turning her into one of the most popular actresses of the era. It popularized the concept of the "it girl", with the term "it" defined in the opening as the "quality possessed by some which draws all other with its magnetic force."

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